Google Ads

Managed Properly

With Jonathan Scott – Marketing advice that actually makes sense.

If your business needs enquiries now, Google Ads can put you directly in front of people who are actively searching for what you offer.

I manage Google Ads and Local Service Ads campaigns for businesses that want their advertising handled properly. From setup and targeting to ongoing optimisation, everything is managed carefully to make sure your budget is being spent where it matters.

You deal directly with me, not an account manager or support desk.

GOOGLE ADS DONE PROPERLY

Digital Support

Running Google Ads can generate enquiries quickly, but only if campaigns are structured correctly and monitored properly.

Too often businesses either waste money on poorly managed ads or stop advertising altogether after bad experiences.

My role is to make sure your campaigns are built properly from the start and continually improved over time. That includes keyword strategy, budget management, ad performance tracking and ongoing optimisation.

The goal is simple: generate the right enquiries while keeping your ad spend working as efficiently as possible.

PERSONAL CAMPAIGN MANAGEMENT

You won’t be passed between departments or account managers.
I personally oversee the setup and ongoing management of your campaigns, making sure everything is performing as it should.

This means faster decisions, clearer communication and a strategy that stays aligned with your business goals.

GOOGLE ADS & LOCAL SERVICE ADS

Depending on your business and location, advertising may include both Google Search Ads and Local Service Ads.

Google Search Ads place your business at the top of search results, while Local Service Ads appear above traditional ads and allow customers to contact you directly.

Used correctly, these platforms can generate a consistent stream of enquiries from people already searching for your service.

HOW GOOGLE ADS BUDGETS WORK

Google Ads works on a pay-per-click basis, meaning you only pay when someone actively clicks your advert and visits your website or calls your business.

The amount businesses choose to spend varies depending on their industry, location and how competitive the search terms are. Some businesses may start with a few hundred pounds per month, while others invest significantly more to generate a consistent flow of enquiries.

My role is to make sure your advertising budget is structured properly, targeting the right searches and continually optimising campaigns so your spend is working as efficiently as possible.

Before any campaigns go live, we discuss your goals, expected costs and what a realistic strategy looks like for your business.

The goal isn’t just to run adverts, it’s to build campaigns that generate real enquiries for your business.

FAQs

Google Ads works on a pay-per-click basis, meaning you only pay when someone clicks your advert.

The amount businesses spend varies depending on their industry, location and how competitive the search terms are. Some businesses may start with a few hundred pounds per month, while others invest more to generate a steady flow of enquiries.

Before launching any campaigns, we discuss realistic budgets and how advertising can work for your specific business.

Google Ads can start generating enquiries as soon as campaigns go live, because your business appears at the top of search results when people actively look for your service.

However, campaigns normally improve over time as data builds and adjustments are made to targeting, keywords and advert performance.

Google Ads appear at the top of search results and allow businesses to advertise for specific search terms.

Local Service Ads appear above traditional adverts and allow customers to contact businesses directly through Google.

Depending on the type of business you run, one or both platforms may be used as part of your advertising strategy.

No advertising platform can guarantee results.

What can be controlled is how well campaigns are structured, targeted and optimised. Properly managed campaigns give your business the best possible chance of attracting the right enquiries from people already searching for your service.